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Open Positions

Marketing Coordinator

The Marketing Coordinator (in-person) will play a vital role in enhancing the Peaceful Valley and GrowOrganic.com brands by increasing patronage in our Grass Valley and Albany retail locations, while integrating the local efforts into the national brand and broader Marketing plan. Under the guidance of the Marketing Manager, the Marketing Coordinator will coordinate local Grass Valley social media, event organization, and local communication initiatives while maintaining branded signage within the store properties. Collaborating with the Marketing team and local Store & Nursery teams, the Marketing Coordinator will also assist in coordinating promotions and engaging with local businesses and communities.

Responsibilities include:

Implement Local Marketing Initiatives:

  • Execute local marketing campaigns and promotions to drive customer engagement and foot traffic to the Grass Valley retail location (as determined by the Marketing plan).
  • Create and maintain appropriate signage in and around store properties.
  • Collaborate with the Marketing Manager to develop creative concepts and strategies tailored to the local market.
  • Support seasonal merchandising display plans.
  • Coordinate and execute local advertising efforts, including print, radio, online, and social media channels.
  • Organize, execute and coordinate communication for local events and workshops to enhance brand awareness and generate customer interest.
  • Monitor and analyze the effectiveness of local marketing initiatives, providing feedback and recommendations for continuous improvement.
  • Other duties may be assigned as needed to support the business; eg. being trained on the register to ring up customers.

Assist with National Marketing Strategies:

  • Assist the Marketing Manager in developing content for marketing strategies to meet national brand (Grow Organic) goals while integrating local retail efforts.
  • Collaborate with local and other retail teams (Willamette Valley, OR) to ensure consistent messaging and brand representation across all marketing channels.
  • Support the implementation of digital marketing initiatives, including email marketing, social media, and website updates as needed.
  • Prepare marketing materials, presentations, and reports for internal and external stakeholders.

Qualifications:

  • Proven experience in marketing or related roles, preferably in a retail or e-commerce environment.
  • Knowledge of marketing and design principles, concepts, and best practices.
  • Strong organizational skills with the ability to manage multiple tasks and projects simultaneously.
  • Self-starting initiative and completion for projects.
  • Excellent written and verbal communication skills.
  • Ability to support stores in basic functions when needed, such as cashiering, answering customer questions, etc.
  • Proficiency in using design and marketing software/ tools such as:

Canva, Adobe Products; InDesign, Illustrator, Photoshop, and Lightroom. Google Workspace; Drive, Docs, Sheets, etc. Shopify, Klaviyo, Social Media Content Managers; Meta, Later, Hootsuite or Sendible, etc.

This is a full time, year round position. Benefits applicable for full-time employees. This position is Monday through Friday.

Apply Here